These Cars Were All the Rage Back in the 1970s
The ‘70s gave us some of the coolest cars ever made. They all had style, power, and loads of personality. Some were fast, some were flashier than others, but they were all unforgettable. Buckle up for a ride back in time to check out the 35 cars we all wanted in the 1970s.
1976 Pontiac Firebird Trans Am
Thanks to Smokey and the Bandit, the black Trans Am with the gold bird on the hood became an instant star. And, as you’d expect, everyone wanted one. It looked tough, had attitude, and made people feel like outlaws on the open road.
1970 Dodge Challenger R/T Hemi
The Challenger had muscle and style. The HEMI engine made it a monster, while the wide body gave it road presence. It came in wild colors, too, which only added to its cool factor. In the ‘70s, the Challenger was a street legend.
1974 Lamborghini Countach LP400
Were you like thousands of kids who had a Lamborghini Countach poster on your bedroom wall? We were! The Countach didn’t just look futuristic - it looked like it came from another planet entirely. It was car fantasy at its best.
1971 Datsun 240Z
Datsun’s 240Z gave people sports-car looks without sports-car price tags. It felt exotic, but was still practical. We all wanted one because it was cool, fun to drive, and fast. And, best of all, you didn’t need to be rich to own one.
1972 Chevrolet Camaro Z28
The Z28 Camaro had just the right amount of muscle-car looks with sharp lines and a strong engine. It was fun, affordable, and one of Mustang's biggest rivals. Chevy fans loved it because it was one of those cars that just felt cool to drive and looked good doing it.
1978 Dodge Lil’ Red Express Truck
The Lil’ Red Express Truck wasn’t just another pickup - it was one of the fastest cars on the road in the late ‘70s. And, of course, everyone wanted one. It had bright red paint, wood trim, and tall exhaust stacks. It stood out in all the best ways.
1971 Lamborghini Miura SV
The Miura was pure art on wheels. It had a curvy design and mid-engine layout, and looked incredible from every angle. In the ‘70s, it was the dream car you saw in magazines and wished you could drive just once.
1975 Chevrolet Corvette Stingray
Yes, the Stingray was released in the ‘60s, but it was still a classic in the ‘70s. It had a long, swooping body that looked fast even when parked. For many people, it had that “cool guy” vibe and was the kind of car that turned heads at every stoplight.
1973 Porsche 911 Carrera RS 2.7
Porsche’s 911 Carrera had that famous “ducktail” spoiler that made it look fierce. Porsche lovers couldn’t get enough of it because it wasn’t just a car - it was a driver’s machine. It became a favorite for anyone who loved performance.
1979 Mazda RX-7
The RX-7 was different from any other car in the ‘70s. It had a rotary engine that gave it a unique sound and smooth power. It was also light and easy to drive, which made it popular with young drivers. The Mazda X-7 was the future of all small sports cars.
1973 Pontiac Trans Am SD-455
Pontiac’s Trans Am SD-455 had big power under the hood, a shaker scoop, and cool, bold stripes. It was a car you couldn’t ignore. It had real muscle and a look that made it stand out. The Trans Am was everything a ‘70s car should be.
1971 De Tomaso Pantera
Italian looks and American power - what a combination! The De Tomaso Pantera used a Ford V8 engine, which made it cheaper to own than other exotics. It looked like a supercar, but felt way more practical. It was a big deal in the ‘70s.
1977 Porsche 928
Porsche’s 928 had pop-up headlights that made it really stand out. It was built for comfort and speed, so it was different from the raw 911. Driving one in the ‘70s felt like driving into the future - and who didn’t want to do that in a Porsche?
1970 Plymouth HEMI ‘Cuda
The ‘Cuda, as it was called, was a car with pure muscle and attitude. It had bright paint and crazy power. And this is what made the car unforgettable. It was a streetcar that demanded attention, and attention is exactly what it got.
1972 Ferrari 365 GTB/4 Daytona
The Daytona was Ferrari’s big grand tourer and had some serious speed. It mixed beauty with raw beauty. In the ‘70s, it was the ultimate Italian dream car, the kind you’d see in movies or on posters on every kid’s bedroom wall.
1977 Ferrari 308 GTS
Ferrari’s 308 GTS became one of the most recognizable cars of the decade thanks to Magnum P.I. The Ferrari badge, sleek lines, and an open roof made it special. It was sexy and fun, and the perfect car for cruising around in absolute style.
1970 Oldsmobile 442 W-30
The 442 was Oldsmobile’s muscle car, and the W-30 version was the top dog. It had some serious horsepower and a classy look. It blended just the right amount of muscle performance with refinement, and was the muscle car for grown-ups.
1974 Ford Gran Torino Elite
If it's classic American style you wanted, the Gran Torino Elite was the car to have. We’re talking big body, bold grille, and serious road presence. It was featured in shows like Starsky & Hutch and only became more popular. It was pure ‘70s cool.
1978 Toyota Celica Supra
The Supra started life as a sportier Celica with a longer nose and way more power. It looked sleek, and people wanted it because it gave them a sports car with a little luxury mixed in. It felt fresh and new even in the ‘70s.
1973 Nissan Skyline 2000 GT-R ‘Kenmeri’
The “Kenmeri” Skyline GT-R was Japan’s muscle car. It had boxy lines, a racing spirit, and that GT-R badge that made it special. Muscle car fans loved it because it was rare and fast. And it became a cult car of the ‘70s that people still dream about today.
1975 Bricklin SV-1
Unusual and eye-catching are just two words we’d use to describe the Bricklin SV-1. It had cool gullwing doors and bright colors. It looked like it came from the future! This car was different and bold, and stood out just like a ‘70s car should.
1976 Lotus Esprit S1
A wedge-shaped rocket might not sound appealing, but the Lotus Esprit S1 just screamed exotic. It was rare and felt like a car from the future rather than the 1970s. Anyone who drove one felt cool and stylish, even if it was just around town.
1970 Ford Mustang Boss 302
Ford’s Mustang Boss 302 was built for speed. It had incredibly tight handling, a racing-inspired engine, and classic Mustang looks that made it a winner. People loved how it felt on twisty roads. It was Mustang perfection, and everyone wanted one.
1971 AMC Javelin AMX
The Javelin AMX had a sporty feel that made it a must-have in the ‘70s. AMC wasn’t as common as Ford or Chevy back then, and this is what made the car special. It stood out and felt fast. Owning one meant you weren’t following the crowd.
1971 Buick GSX
The GSX was Buick’s version of the muscle car. It had big power, a nice interior, and sharp styling that turned heads. It gave luxury and speed in one neat little package. It was perfect for people who wanted performance without looking too wild.
1975 Mercedes-Benz 450SL
Everyone wanted a Mercedes-Benz 450SL back in the ‘70s. Why? Because it combined style with comfort while still being fun to drive. It was the car for cruising around in style, looking good, and feeling super fancy while doing so.
1974 Lancia Stratos HF
Lancia’s Stratos HF was tiny, sharp, and made for speed. It was a rally legend in the ‘70s, and this only made it more popular. It felt wild and exotic, becoming the car of choice for thrill-seekers who craved speed and style.
1977 Pontiac Can Am
The Can Am was loud and fast. It looked aggressive, and the engine was powerful. It was also unique and extreme, making it an attention-grabber on the street. In the ‘70s, it gave the feeling of a true muscle-car rebel, and everyone wanted one.
1977 Chevrolet Monte Carlo Landau
Chevy’s Monte Carlo Landau had a classy look that made it a must-have for car lovers in the ‘70s. It had a presence and a little luxury mixed with a muscle-car attitude. The Landau was the car that grown-ups could enjoy.
1972 BMW 3.0 CSL “Batmobile”
The BMW 3.0 CSL was nicknamed the “Batmobile.” It had an outrageous spoiler and stripes, and it looked absolutely wild on the road. People wanted it because it was rare, fast, and fun to drive. And, boy, did it turn heads.
1973 AMC Gremlin X
With a name like the Gremlin, you’ll be forgiven for thinking this car had no style. In reality, it was small, quirky, and fun. Its unusual shape only made it stand out more, and it had a few sporty options for even more power.
1976 Chevrolet Vega Cosworth
Chevrolet’s Vega Cosworth was one of the sportiest and rarest cars of the ‘70s. It had European-inspired performance, and it felt more like a compact sports car with pretty big ambitions. It was also fun and a practical option for drivers who wanted style.
1977 Ford Ranchero GT
The Ranchero GT was part truck, part car, and 100% cool. It had muscle under the hood, but still let you haul stuff in the back. People wanted it because it mixed practicality with attitude. In the ‘70s, it was the car for people who wanted fun and function from a car.
1975 Jensen Interceptor
You just didn’t get a car cooler than the Jensen Interceptor in the ‘70s. It had a massive V8 engine and a luxurious interior. But people wanted it because it combined exotic style and muscle-car power. It was the car of dreams.
1972 Triumph TR6
Yes, Triumph made cars, too. The TR6 was a classic British roadster with an open top and sporty handling - perfect for those weekend drives. In the ‘70s, it gave drivers a fun, carefree sports-car vibe everyone dreamed about.